22 Übersetzungen
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Anwendungsbeispiele Englisch
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- A successful product differentiation strategy will move a product from competing based primarily on price to competing on non-price factors (such as product characteristics, distribution strategy, or promotional variables).
- These strategies refer to how an organization competes with other organizations. And these are: low price strategy and product differentiation strategy.
- Digital rights management is another example of this product differentiation strategy.
- However, this had more to do with the ill-planned market differentiation strategy and less with the car itself.
- Eitan Gerstner, James Hess and Wujin Chu discuss a few of them in their 1993 article, “Demarketing as a Differentiation Strategy”.
- Unlike a product differentiation strategy, where firms make their products different in order to attract customers, an "economics of location" strategy is consistent with firms producing similar or identical products.
- A reputation as a cost leader may also result in a reputation for low quality, which may make it difficult for a firm to rebrand itself or its products if it chooses to shift to a differentiation strategy in future.
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